Hello again ASA friends, so a couple of you have been requesting that I do another blogging tips post, that focuses specifically on how to grow your blog readership. I figured instead of giving you the usual blah blah that you are used to finding on Google Search, I would rather share “5 Reasons Why No One Visits Your Blog” instead and the things you should start doing to change that. These are common things that we are all guilty of doing that can easily be changed by a simple change in mindset. I hope this is helpful and worth the read, here goes:
1. Your content is not shareable: Every time you write something new for your blog ask yourself this simple question, ” Would I share this across my social media?” If your answer is no then what makes you think anyone else would? One of the key ways to get more people visiting your blog is by making sure the content on it is easily discover-able across all networks and this will only happen when more people share your content and thus helping you reach new audiences. Always make sure your content is designed to share. A simple thing that has helped me grow my blog audience is making sure every now and again I ask my readers to give me suggestions or their opinions on certain topics turning the posts into a two way conversation that makes people comfortable enough to want to get involved in. Create content that will spark conversation.
2. You never respond to your readers: No matter how many engagements you get always try and respond to most of them. We all get caught up in our own egos and forget to actually be more involved in our blogs than just simply putting content out. Engaging with your readers on a regular creates relationships and appointment return visits. This builds a loyal follower base that ends up spreading a positive word about your blog on these online streets and ends up bringing you more traffic. Every time I respond to people who engage with me on a regular I find that they end up sharing my content more. Always show the people who support you appreciation they are the ones that will bring in the major traffic you want to your blog. Also don’t send automated responses I personally unfollow people who send out automated responses, if you are not going to do it right then don’t bother at all.
3. You never engage with other blogs/bloggers: You are always so focused on your own blog that you don’t realise that when you do something as simple as commenting on other peoples blog posts you are leaving your digital footprint in a space for their readers to see. We are all curious beings and every once in awhile we end up clicking on someones profile in the comments section and end up being redirected to THEIR BLOG, right 🙂 = new reader. My rule is everyday I need to comment on at least 10 different blogs and I find that every time I do that I get new followers or likes on my content. I also make sure I follow other bloggers and build conversations with them which ends up in my posts getting featured on their blogs.
4. You don’t tag your content: This is something I used to forget doing. Now it’s one of the first things I do before I even start writing my post when I know what it’s going to be about. Guys, tags help people find your content, most of my posts are about food and travel so I always make sure the tags are common key terms that people who love food and travel would search for on a regular. Also don’t over tag your posts make sure to always stay withing a maximum of 8-12 tags depending on which blogging platform you use so that you don’t start getting picked up as spam and end up not showing in the search results. If your blog is about poetry then make sure you use key terms such as “poetry”, “personal writing”, “emotional” etc so that when people who search for those can find your content easy.
5. You focus too much on the numbers: This happens when you are doing this blogging thing for all the wrong reasons. If your main goal is to make quick cash then you my friend are setting yourself up for failure. Just because you are seeing this massive trend of superstar bloggers and social media stars who earn big bucks and assume it’s easy to do, let me tell you right now IT IS NOT! Most of these people you are seeing have most likely been doing it for years and finally got their big break after many failed attempts. Trust me when I say if you are not going to work on making sure your content is great then your blog will most likely fail. This is my 3rd blog and attempt at blogging and I have only now started to get it slightly right. These things take time and it’s only once in a while that you get the odd 1 or 2 major over night successes. These things all have a time and sometimes the time is just not right for you. One day unicorns are in fashion and the next day they are not. What you need to do is learn to evolve. Make sure that your content is always valuable then the people will follow. Sometimes having big numbers doesn’t mean anything if they are not the right numbers. Trust me when I say your content is what will keep people coming back and not how many followers you have. Sometimes it’s the smaller guys that have more influence so don’t always wish for the big numbers. Work for the right ones.
I hope this post has helped you guys and if you have any suggestions on what my next one should be about please let me know in the comments below or you can always email me. Happy Tuesday and Happy Blogging. There’s enough space on these online streets for all of us to make it so trust me when I say your time will come don’t give up. If you would like me to visit your blog then be sure to leave your links in the comments as well! 🙂
Side note: please don’t judge my grammatical errors lol it’s been a long day I will fix them later